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SEF'26
AGENDA
Check out the sessions and connections that will shape the future of media, content and entertainment, bookmark your favourites, and don’t miss the future-shaping moments
31 JAN - 1 FEB 2026
SPARK, SHARJAH, UAE
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31 JAN
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Talk
Feb 1, 2026
11:30 am
-
11:40 am
FYA Keynote
Community
SPEAKERs
H.E. Khalid Al Nuaimi
Director General, Federal Youth Authority
2000
moderator
No items found.
Talk
Jan 31, 2026
10:45 am
-
10:55 am
VC Special Address
Impact
SPEAKERs
H.E. Najla Al Midfa
Vice-Chairperson, Sharjah Entrepreneurship Center(Sheraa)
84
moderator
No items found.
Talk
Jan 31, 2026
10:35 am
-
10:45 am
CEO Welcome Speech
Impact
SPEAKERs
H.E. Sara Al Nuaimi
CEO, Sharjah Entrepreneurship Center (Sheraa)
85
moderator
No items found.
Session
Jan 31, 2026
6:00 pm
-
10:00 pm
SEF Pitch Competition
Founders
SPEAKERs
No items found.
moderator
No items found.
Talk
Jan 31, 2026
12:00 pm
-
12:10 pm
Du Opening Keynote
Founders
SPEAKERs
Gregg Alexander Pearce
Head of SoHo & SME Segment, EITC - du
2000
moderator
No items found.
Activation
Jan 31, 2026
5:30 pm
-
6:30 pm
Sanctum - A Mindful Movement Experience
Creative
SPEAKERs
No items found.
moderator
No items found.
Fireside Chat
Jan 31, 2026
1:15 pm
-
1:30 pm
From Scrubs to Stock Market: The FIGS Founder Journey
Founders
SPEAKERs
Heather Hasson
Executive Chairman & Co-founder, FIGS
2000
moderator
Dalia Nejem
Founder, Cally
Panel Discussion
Feb 1, 2026
12:30 pm
-
1:00 pm
AI in Creative Work - is it a partner or a threat?
Creative
SPEAKERs
Ashraf Ghori
Founder & CEO, Xpanse CGI
2000
Hao Li
Co-Founder & CEO, Pinscreen
2000
moderator
Ksenia Zaykova
Chief Communications Officer, AngelsDeck Global Ventures
Fireside Chat
Feb 1, 2026
12:00 pm
-
12:30 pm
Never too Young to Make a Difference
Creative
SPEAKERs
Inaya Bhasin
Co-Founder, ARISE
2000
Rania Bhasin
Co-Founder, ARISE
2000
Simar Bhasin
Co-Founder, ARISE
100
moderator
issraa Ben Mnaouer
Head of Trainers, Junkbot
Panel Discussion
Jan 31, 2026
4:00 pm
-
4:30 pm
Will AI Replace Human Interactions? Tech, Talent & the Human Edge
Creative
SPEAKERs
Megan Brittain Adams
VP Strategic Partnerships, Professional.me
131
Rakan Armoush
Co-Founder & CTO, FJR AI
127
Wassim Merheby
CEO, VEROFAX
2000
moderator
Dr. Amina Yonis
Educational Content Creator, AI Consultant, Academic Coach & Founder, The Page Doctor
Fireside Chat
Jan 31, 2026
4:30 pm
-
5:00 pm
More Than a Cup: Brewing Brands Through Content & Community
Creative
SPEAKERs
Waqar Al Hammadi
Founder & CEO, RELAM Roastery
2000
Abdulrahman Alosaimi
Toga coffee & Biru Roast / Owner / Founder
2000
moderator
No items found.
Fireside Chat
Jan 31, 2026
3:00 pm
-
3:30 pm
Who Are You When the Applause Is Gone
Creative
SPEAKERs
Shahd Batal
Content Creator & Entrepreneur
147
moderator
Juwayria Ghazali
Content Creator
Fireside Chat
Feb 1, 2026
12:30 pm
-
1:00 pm
Building for the 1.8 Billion: What It Takes to Serve a Global Muslim Consumer Base
Impact
SPEAKERs
Shahzad Younas
Founder & CEO, Muzz
24
moderator
Erika Welch
Co-Founder & CCO, Lucidity Insights
Fireside Chat
Feb 1, 2026
12:00 pm
-
12:30 pm
Inheriting a Name, Building a Legacy: Redefining Impact from Inside the Family Enterprise
Impact
SPEAKERs
Leili Gerami
Founder & Chairman, L.E.G.E Solutions
2000
moderator
Chaymae Samir
Founder, THIRD
Talk
Jan 31, 2026
2:30 pm
-
3:00 pm
How To Fail: Everything I’ve Ever Learned From Things Going Wrong
Impact
SPEAKERs
Elizabeth Day
Award-Winning Author & Broadcaster; Founder, Daylight Productions.
2000
moderator
No items found.
Performance
Feb 1, 2026
10:00 am
-
11:00 am
AUS Music Club
Creative
SPEAKERs
Omar Alali
Guitarist , AUS Music Club
2000
Judi Samara
Student, AUS Music Club
2000
Iliya Mogharrar
Artist, AUS Music Club
2000
Agathe Elzoghbi
Student, AUS Music Club
2000
Ehab Taha Galal
Student, AUS Music Club
2000
moderator
No items found.
Performance
Jan 31, 2026
8:00 pm
-
8:30 pm
Jazz Night
Creative
SPEAKERs
Almaydee
Vocalist
2000
moderator
No items found.
Performance
Jan 31, 2026
7:30 pm
-
8:00 pm
Jazz Night
Creative
SPEAKERs
Riri Beauty
Artist
2000
moderator
No items found.
Fireside Chat
Jan 31, 2026
4:10 pm
-
4:40 pm
High-Performance Under Pressure - F1 Learnings for Today's Entrepreneurs
Impact
SPEAKERs
Sebastian Vettel
Four-time Formula 1 World Champion & Purpose-Driven Entrepreneur
2
moderator
Amna Al Qubaisi
First Female Emirati Racing Driver
Fireside Chat
Jan 31, 2026
12:30 pm
-
1:00 pm
The State of the Creative Economy in the Region
Creative
SPEAKERs
Amal Al Beiti
Creative Director & Founder, Tiny Toaster Design Studio
68
moderator
Syed Bukhari
Head of Strategic Communications & Visibility, American University of Sharjah
Fireside Chat
Jan 31, 2026
1:00 pm
-
1:30 pm
Family First, Business Second? The Afia Story Unfiltered
Creative
SPEAKERs
Abdurahman Afia
CEO, Afia Partners
2000
MixedCB
Director of Quality, Afia Partners
2000
MixedNaz
Creative Director & Content Creator, Afia Partners
2000
moderator
Omar Al Duri
Radio Host, Pulse 95 Radio; Author, Wellbeing Coach & Uefa Licensed Football Coach
Panel Discussion
Feb 1, 2026
3:00 pm
-
3:30 pm
How to Build and Win in Niche Markets
Community
SPEAKERs
Omar Abuaisha
Co-Founder & Co-CEO, Beech Undies
2000
Nima Amin
Founder & CEO, Story Spark
43
Joey Chaaya
Co-Founder & CEO, PetBae
2000
Abdulilah Saad
Founder, Aljada
2000
moderator
Zahen Khan
CEO, Majama
Panel Discussion
Feb 1, 2026
3:30 pm
-
4:00 pm
A Discussion with Firsts: Pioneering in Sports & Athletics
Community
SPEAKERs
Manal Rostom
Pharmacist, Athlete, Coach & Content Creator
33
Safiya Al Sayegh
Professional Cyclist & DSC Board Member
118
Fatima Alawadhi
Youngest & First Arab Teen To Climb Highest Peak in Antarctica
2000
moderator
Omar Al Duri
Radio Host, Pulse 95 Radio; Author, Wellbeing Coach & Uefa Licensed Football Coach
Panel Discussion
Jan 31, 2026
1:45 pm
-
2:15 pm
Rooted in Heritage: Leading Businesses With Identity, Heart and Culture
Community
SPEAKERs
Mohamed Hilal
Founder & CEO, Mohamed Hilal Group
2000
moderator
No items found.
Fireside Chat
Jan 31, 2026
4:05 pm
-
4:25 pm
From Customer Obsession to Global Scale
Community
SPEAKERs
Wajdan Gul Memon
Co-Founder & Co-CEO, SQUATWOLF
2000
Anam Khalid
Co-Founder & Co-CEO, SQUATWOLF
2000
moderator
Rosie Gunn
Founder & CEO, Endless UAE
Panel Discussion
Jan 31, 2026
3:35 pm
-
4:05 pm
Why Gaming Owns Attention and What Founders Can Learn
Community
SPEAKERs
Katia Serbina
Head of Middle East, Unity
13
Kishan Palija
CEO, Geekay Group
2000
moderator
Ramzi Alabras
Communications Manager, Action Global Communications
Panel Discussion
Feb 1, 2026
1:00 pm
-
1:30 pm
مبنيّ ليَدوم: حوار حول نمو مستدام تقوده الرؤية
Community
SPEAKERs
H.E. Hamed Al Hamed
Chairman, Emarati Agricultural Pioneers Association & Founder, Gracia Group
20
moderator
Alaa El Gamal
Founder & CEO, Bulbul
Panel Discussion
Feb 1, 2026
2:30 pm
-
3:00 pm
Strategic Hype: How to Build Brands Without Raising Millions
Community
SPEAKERs
Alexandra Carvalho
Founder & Creative Strategies, Alex's House of Social
2000
Lara Geadah
Founder & Head of PR, Cameo Comms
2000
Tala Alnounou
Head of Marketing & Research - MENA, LWK & PARTNERS
2000
Sophie Simpson
Managing Directorm, Ruder Finn Atteline
2000
Syed Bukhari
Head of Strategic Communications & Visibility, American University of Sharjah
2000
moderator
Syed Bukhari
Head of Strategic Communications & Visibility, American University of Sharjah
Panel Discussion
Feb 1, 2026
5:30 pm
-
6:00 pm
29KM for a Cause: Endurance, Purpose & the Human Spirit
Community
SPEAKERs
Maher El Tabchy
Founder & CEO, Tabchilli
92
Eric Robertsen
Managing Director; Global Head of Research & Cheif Strategist, Standard Chartered Bank
2000
moderator
No items found.
Fireside Chat
Feb 1, 2026
11:30 am
-
12:00 pm
Stories, Strategy, and the Creative Edge
Creative
SPEAKERs
Shawn Chidiac
Founder & CEO, MPAD MARKETING MANAGEMENT L.L.C & Comedian
2000
moderator
Salman Qureshi
Comedian, Zezo Entertainment
Panel Discussion
Jan 31, 2026
2:00 pm
-
2:30 pm
Future Makers: Next-Gen Emirati Founders صنّاع المستقبل: جيلٌ يبني الفرص
Creative
SPEAKERs
Shamma Saeed Binlahij
Certified Entrepreneurship Consultant & Co-Founder, Sahab Vacation Homes LLC
2000
Hamdan Karmsutaji
Co-Founder & CFO, Thiqa Education
2000
Aisha AlZaabi
Film Director & Founder, Press Play Art Production
2000
moderator
Hamid Albastaki
Member, Sharjah Youth Council
Fireside Chat
Jan 31, 2026
1:30 pm
-
2:00 pm
Bringing Hope to the Big Screen
Creative
SPEAKERs
Ali Jaafar
Head of Film & Global Series, MBC Studios
2000
moderator
Ramzi Alabras
Communications Manager, Action Global Communications
Talk
Jan 31, 2026
11:35 am
-
11:45 am
Scaling What Matters: Entrepreneurship at the Intersection of AI, Capital, and Social Impact
Impact
SPEAKERs
H.E. Badr Jafar
CEO, Crescent Enterprises
2000
moderator
No items found.
Talk
Jan 31, 2026
1:15 pm
-
1:30 pm
Your Life is Your Greatest Asset
Impact
SPEAKERs
Ghanim Al Muftah
Entrepreneur, Motivational Speaker & Advocate
30
moderator
No items found.
Talk
Jan 31, 2026
1:30 pm
-
1:45 pm
Leading With Goodness: A More Human Way to Build Business
Impact
SPEAKERs
Nand Kishore Chaudhary
Founder & Chairman, Jaipur Rugs
81
moderator
No items found.
Talk
Jan 31, 2026
1:45 pm
-
1:50 pm
Designing a World That Works for Everyone
Impact
SPEAKERs
H.H. AlSayyida Basma Al Said
Not Alone Mental Health Awareness Campaign & Whispers of Serenity Clinic
53
moderator
No items found.
Talk
Jan 31, 2026
3:50 pm
-
4:10 pm
WHOOP - Building a Brand Around Community
Impact
SPEAKERs
John Sullivan
CMO, WHOOP
4
moderator
No items found.
Fireside Chat
Jan 31, 2026
3:20 pm
-
3:50 pm
The Power of Story to Change Systems
Impact
SPEAKERs
Sharmeen Obaid Chinoy
Creative Director, SOC FILMS
2000
moderator
Inzamam Rashid
Gulf Editor, Monocle
Fireside Chat
Jan 31, 2026
3:00 pm
-
3:20 pm
Beyond Earth: Rewriting What is Possible
Impact
SPEAKERs
Nora Al Matrooshi
Emirati Astronaut
2000
moderator
Rania Saadi
Radio Presenter, Pulse95 Radio
Fireside Chat
Feb 1, 2026
2:00 pm
-
2:30 pm
The Future with AI and it's Impact on Human Connection
Impact
SPEAKERs
Mohamed Gawdat
Former Chief Business Officer, Google X; 4x Bestselling Author; Co-Founder, Emma.Love; Co-Founder, Unstressable; Founder, One Billion Happy; Co-Founder, Unstressable; Chief AI Officer, Flight Story
2000
moderator
Sanad Yaghi
Co-Founder, DTEK.ai
Fireside Chat
Feb 1, 2026
3:00 pm
-
3:30 pm
The Making of a Champion: What it Takes to be Undefeated
Impact
SPEAKERs
Khabib Nurmagomedov
Undefeated Former UFC Champion
1
moderator
Anas Bukhash
Entrepreneur & Interviewer
Activation
Feb 1, 2026
10:00 am
-
10:00 pm
Maztech Robo-Football Activation
SEF Eats
SPEAKERs
Mohammed Saeed Al Mazrouei
Lead – Strategic Partnerships & Innovation
60
moderator
No items found.
Panel Discussion
Jan 31, 2026
12:30 pm
-
1:00 pm
Philanthropy and Impact Investing as the New Model for Sustainable Growth in the Region
Impact
SPEAKERs
H.E. Sheikha Lubna Bint Khalid Al Qasimi
Former Minister in the Government of the United Arab Emirates
51
moderator
Maysa Jalbout
Global Education Advocate & Philanthropy Executive
Workshop
Feb 1, 2026
2:00 pm
-
3:00 pm
Polymer Clay Charms Workshop
Made in Sharjah
SPEAKERs
Reem Hassan
Dentist & Polymer Clay Artist
2000
moderator
No items found.
Performance
Feb 1, 2026
6:40 pm
-
6:50 pm
SEF Comedy Hour
Creative
SPEAKERs
Talal Mahmoud
Filmmaker, Actor & Writer
107
moderator
No items found.
Performance
Feb 1, 2026
6:30 pm
-
6:40 pm
SEF Comedy Hour
Creative
SPEAKERs
Ali Saleh (BinSwelah)
Stand-up Comedian
2000
moderator
No items found.
Panel Discussion
Feb 1, 2026
1:30 pm
-
2:00 pm
Creative Direction in the Middle East (Arabic)
Creative
SPEAKERs
Talal Mahmoud
Filmmaker, Actor & Writer
107
Hasan Aljaberi
Director, 71 Production
2000
Joe Al Khawand
Head of MENA Content Production, Yango Play
2000
moderator
Adel Helal
Founder & Creative Director, Tap2View
Panel Discussion
Jan 31, 2026
2:30 pm
-
3:00 pm
The Hard Work Starts After Close: Creating Value After the DealThe Hard Work Starts After Close: Creating Value After the Deal
Founders
SPEAKERs
Rosa Piro
Chief Investment Officer, Arada
10
Brooke Bellamy
Founder, Brooki Bakehouse
12
Juliet Zhu
CEO, Constellation Ventures
54
Karolos Travassaros
Chief Portfolio Officer, Emirates Growth Fund
2000
moderator
Peji Kanani
Regional Lead, MEA, Carta
Panel Discussion
Jan 31, 2026
10:55 am
-
11:15 am
Building the Future Food Economy
Impact
SPEAKERs
H.E. Dr. Amna Bint Abdullah Al Dahak
Minister of Climate Change & Environment
80
H.E. Abdulla bin Touq Al Marri
UAE Minister of Economy & Tourism
50
H.E. Sheikh Fahim Bin Sultan Bin Khalid Al Qasimi
Executive Chairman, Department of Government Relations - Sharjah
84
moderator
No items found.
Performance
Feb 1, 2026
6:20 pm
-
6:30 pm
SEF Comedy Hour
Creative
SPEAKERs
Nermine Al Kassar
Stand-up Comedian
116
moderator
No items found.
Performance
Feb 1, 2026
4:00 pm
-
4:20 pm
Performance
Creative
SPEAKERs
Lamma Quintet
2000
moderator
No items found.
Panel Discussion
Feb 1, 2026
3:00 pm
-
3:30 pm
Lessons Startups Can Borrow from the Giants
Founders
SPEAKERs
Ryan Restell
Chief Commercial Officer, Yango Play
25
Saman Jamal Darkan
Chief Product, Technology Officer & Co-Founder, Kitopi
2000
moderator
Olivia Dufour
Serial Entrepreneur & Startup Advisor, Neli.health
Performance
Feb 1, 2026
6:00 pm
-
6:10 pm
SEF Comedy Hour
Creative
SPEAKERs
Ahmed Saif
Stand-up Comedian
2000
moderator
No items found.
Panel Discussion
Jan 31, 2026
11:15 am
-
11:35 am
Luxury, Identity, and the Rise of the Middle East’s Creative Sector
Impact
SPEAKERs
Rachid Mohamed Rachid
Founder & Chairman, Alsara investments Group; Founder, Bidayat
27
Mounaz Abdel Raouf
Co-Founder, Okhtein
29
Patrick Chalhoub
Executive Chairman, CHALHOUB GROUP
2000
moderator
Juma Alhaj
Director of Strategic Marketing & Communication, SPARK
Panel Discussion
Feb 1, 2026
4:00 pm
-
4:30 pm
Co-Founding, Unfiltered: Roles, Power, and Trust
Founders
SPEAKERs
Majd Abu Zant
Managing Director & CEO, Global Fertility; Co-founder & Chairman, Ovasave
70
Dr. Ihsan Almarzooqi
Co-Founder & Managing Director, metabolic.health
90
Walid Shihabi
Co-founder & CSO, Keyper
110
Farah Karabeg
Co-Founder & COO, Reno
2000
moderator
Nuno Veloso
Founder & Integrative Coach, Dragon Within
Activation
Feb 1, 2026
10:00 am
-
10:00 pm
Design Clinic by Tiny Toaster
Creative
SPEAKERs
Amal Al Beiti
Creative Director & Founder, Tiny Toaster Design Studio
68
moderator
No items found.
Activation
Jan 31, 2026
10:00 am
-
10:00 pm
Design Clinic by Tiny Toaster
Creative
SPEAKERs
Amal Al Beiti
Creative Director & Founder, Tiny Toaster Design Studio
68
moderator
No items found.
Performance
Feb 1, 2026
3:00 pm
-
3:30 pm
AUS Music Club
Creative
SPEAKERs
Omar Alali
Guitarist , AUS Music Club
2000
Judi Samara
Student, AUS Music Club
2000
Iliya Mogharrar
Artist, AUS Music Club
2000
Agathe Elzoghbi
Student, AUS Music Club
2000
Ehab Taha Galal
Student, AUS Music Club
2000
moderator
No items found.
Performance
Feb 1, 2026
4:20 pm
-
4:40 pm
Performance
Creative
SPEAKERs
Alhadi Gebreel
Pianist, Alhadi Gebreel
2000
moderator
No items found.
Activation
Jan 31, 2026
10:00 am
-
10:00 pm
Mahika Photobooth
SEF Eats
SPEAKERs
Zairyl Tracy Amoranto
Event Staff, Mahika Photobooth
2000
moderator
No items found.
Fireside Chat
Feb 1, 2026
1:00 pm
-
1:30 pm
Sharing the Global Human Story
Creative
SPEAKERs
Ahmed Faid
Co-Founder & CEO, Dose of Society
2000
moderator
Hala Bassam
Entrepreneur, Motivational Speaker & Founder, Creator X Arabia
Talk
Jan 31, 2026
3:30 pm
-
4:00 pm
Making Ancient Wisdom Accessible for Modern Life
Creative
SPEAKERs
Master Can
34th Generation Shaolin Warrior Monk
44
moderator
No items found.
Panel Discussion
Feb 1, 2026
11:00 am
-
11:30 am
Creative Entrepreneurship In Media
Creative
SPEAKERs
Arva S. Ahmed
Co-Founder, Frying Pan Adventures; Creator & Host, Ditch the Silver
49
Maha Jaafar
Content Creator, Maha Jaafar Blogging Services
2000
moderator
Abdulkarim Hanif
Presenter, Pulse 95 Radio
Panel Discussion
Feb 1, 2026
2:00 pm
-
2:30 pm
Balancing Your Creative Instincts with Business Fundamentals
Creative
SPEAKERs
Ghizlan Guenez
Entrepreneur, Investor & Co-Founder, FForce
91
moderator
Anisha Joshi
Founder & CEO, Osteo Allies; International Speaker & Author
Panel Discussion
Feb 1, 2026
5:00 pm
-
5:30 pm
Funds That Last: Financing & Cashflow Tactics for SMEs
Community
SPEAKERs
Meenah Tariq
Founder & CEO, Metric
2000
Mohamed Al Binali
General Manager, Numou.ae
2000
Kashif Ahmad Khan
Founder & CEO, Peko
2000
moderator
Ivan Jesus
Founder & CEO, Finalytics
Panel Discussion
Feb 1, 2026
2:00 pm
-
2:15 pm
Epic Motorcycle Journeys Around the World
Community
SPEAKERs
Fatima Alloghani
The First Emirati Woman Adventure Rider
69
moderator
No items found.
Panel Discussion
Feb 1, 2026
12:30 pm
-
1:00 pm
Navigating Startups and Personal Life with Power Couples
Community
SPEAKERs
Mazen Kanaan
Co-Founder & CEO, House of Pops
300
Sultan Chatila
Co-Founder & CEO, Eleven Green
93
Kinda Salaam
Co-Founder, Eleven Green
2000
Marcela Sancho
Co-Founder, House of Pops
2000
moderator
Lara Geadah
Founder & Head of PR, Cameo Comms
Panel Discussion
Feb 1, 2026
12:00 pm
-
12:30 pm
Tank Survivors: Lessons from Shark Tank Alumni
Community
SPEAKERs
Aurelija Lapieniene
Founder, YALA Kombucha
74
Nayla Haddad
Founder & CEO, One of a Kin
2000
Natasha Rudatsenko
Founder & CEO, Health Nag
27
moderator
No items found.
Panel Discussion
Feb 1, 2026
5:30 pm
-
6:00 pm
What’s Next for AI Startups in MENA
Founders
SPEAKERs
Kartik Renjen
Head of Startups & VC, Amazon Web Services
16
Jawad Shreim
Co-Founder & CEO, MilkStraw AI
2000
Mohammad Algharabat
Founder & CEO, OpenCX
2000
Nidhima Kohli
Founder, The AI Accelerator & Investor, NUL
2000
moderator
Mohamed Hamza
Investment Manager MENAP, Antler
Panel Discussion
Jan 31, 2026
2:00 pm
-
2:30 pm
Inside the CEO Role: What it Takes to Grow
Impact
SPEAKERs
Ambareen Musa
GCC CEO, Revolut
7
Fahad Al Hassawi
CEO, Du
19
Hamad Al Hajri
Founder & CEO, Snoonu
21
H.E. Dr. Tariq Bin Hendi
CEO, Botim
2000
moderator
Reim El Houni
CEO, Ti22 Films
Panel Discussion
Feb 1, 2026
4:00 pm
-
4:30 pm
From Kitchen to Cash-Out: The F&B Exit Playbook
Community
SPEAKERs
Nadine Benchaffai
Co-Founder & Partner, Project People Dubai; Co-Founder & Partner, Fab Food Co
2000
Bader Ataya
Co-Founder & Chief Growth Officer, Kitopi
9
moderator
Hiba AlMasoud
Founder & CEO, Scope
Panel Discussion
Feb 1, 2026
11:30 am
-
12:00 pm
Scaling Tech Champions in the Middle East
Impact
SPEAKERs
Shukri Eid
Vice President & General Manager - Gulf, Levant and Pakistan, IBM
15
Aaqib Gadit
Founding Member, Disrupt.com
2000
Ali Bin Zayed Alfalasi
Chief Retail Officer & Senior Vice President of Marketing, Emarat
2000
moderator
Shaden Khallaf
Head of Public Policy for North Africa & Meta, International Institute of Communications
Talk
Feb 1, 2026
1:00 pm
-
1:30 pm
The Psychology of Belonging: Your Family is Your Hidden Advantage
Impact
SPEAKERs
Kareem Esmail
Founder & CEO, Mental Health Hub
30
moderator
No items found.
Fireside Chat
Jan 31, 2026
1:00 pm
-
1:15 pm
Path to the Top: Leading a Brand Into the Future
Founders
SPEAKERs
Rania Masri El Khatib
CEO, The Giving Movement
11
moderator
Anne Laure Malauzat
UAE Managing Partner & EMEA Head of Impact Practice, Bain & Company
Performance
Feb 1, 2026
7:45 pm
-
8:15 pm
DJ Ahmed + Dr Pascale
SEF Eats
SPEAKERs
Ahmed Al Shaikhly
DJ & Event Planner
2000
Pascale Farhat
Dentist & Percussionist
71
moderator
No items found.
Performance
Jan 31, 2026
7:00 pm
-
7:45 pm
DJ Battle between DJ Michelle & DJ Shock
SEF Eats
SPEAKERs
Mishel Rasul (DJ Michelle)
DJ & Scratch Artist
73
Vagif Rasulov (DJ Shock)
DJ & Scratch Artist
141
moderator
No items found.
Performance
Jan 31, 2026
8:15 pm
-
10:30 pm
DJ Ray Ro
SEF Eats
SPEAKERs
Ilya Leonau (Ray Ro)
DJ & Producer
2000
moderator
No items found.
Panel Discussion
Feb 1, 2026
1:30 pm
-
2:00 pm
Because we are not Silicon Valley
Founders
SPEAKERs
Tambi Jalouqa
Founder & General Partner, Maza Ventures
49
Jehan Ara
Founder & CEO, Katalyst Labs
50
Prashant K. Gulati
Chairman Emeritus, TiE Dubai; Founder, The Smart Start Fund
2000
moderator
Jamil Shinawi
Co-Founder & CEO, AHOY
Panel Discussion
Feb 1, 2026
5:00 pm
-
5:30 pm
AI - CyberSecurity's Biggest Threat, or Opportunity?
Founders
SPEAKERs
Irene Corpuz
Founding Partner, Head of Governance & Communications, Women in Cyber Security Middle East
2000
Hamza Al-Ghatam
Co-Founder & CEO, FACEKI
2000
Premchand Kurup
CEO, Paramount Computer Systems
2000
Uzair Gadit
Co-Founder & CEO, Secure.com; Founding Partner, Disrupt.com
2000
moderator
Mohamed Amine Belarbi
Founder & CEO, Cypherleak
Activation
Jan 31, 2026
10:00 am
-
10:00 pm
"The Giving Tree" by CoChocolat
Community
SPEAKERs
Iman Suguitan
CEO & Co-Founder, Co Chocolat; Founder, Ahsant Premium Hotel Supplies
100066
moderator
No items found.
Activation
Jan 31, 2026
10:00 am
-
10:00 pm
Nafsi Mental Health Clinic
Startup Town
SPEAKERs
Talha Cingar
Business Development Manager, Nafsi
2000
Dr. Kais Mahod
Consultant Psychiatrist
2000
moderator
No items found.
Activation
Feb 1, 2026
10:00 am
-
10:00 pm
"Elements of Nature" by Raisa Mariam Raman
Community
SPEAKERs
Raisa Mariam Rajan
CEO & Architect, California Group of Companies
70
moderator
No items found.
Performance
Feb 1, 2026
7:45 pm
-
10:30 pm
DJ Ahmed Al Shaikhly
SEF Eats
SPEAKERs
Ahmed Al Shaikhly
DJ & Event Planner
2000
moderator
No items found.
Workshop
Feb 1, 2026
5:00 pm
-
7:00 pm
Traditional Eid Eras Baking Workshop
SEF Eats
SPEAKERs
Dalia El Ajra
Baker
101
moderator
No items found.
Panel Discussion
Feb 1, 2026
2:30 pm
-
3:00 pm
Hands Off, Systems On: Robotics Built for the Real World
Founders
SPEAKERs
Akhlad Alabhar
CEO, Egrobots
106
Salman Moghimi
Founder & CEO, Peyk
85
Eng. Yasmin Al Enazi
Program Director Factory Science, Maxbyte Technologies
2000
moderator
Najia Qazi
Founder, Sustainable Narrative
Panel Discussion
Feb 1, 2026
4:30 pm
-
5:00 pm
Rise of Social Wellness
Community
SPEAKERs
Naomi Mendez
CMO, Emirates Hospitality Group; Founder, Storm Cycling & Wellness Enterpreneur
92
Harith Al Midfa
Co-Founder & CEO, Recovery Island
2000
moderator
Matthew King
Director of Corporate Sales, Privilee
Panel Discussion
Feb 1, 2026
1:30 pm
-
2:00 pm
Built to Grow: Scaling Stories from Bold SMEs
Community
SPEAKERs
Fikry Boutros
Co-Founder & Co-CEO, CarniStore
111
Seda Khunkaeva
Co-Founder, Nature’s Own Factory
83
Karlee Zhang
Founder, Hello Klean
35
Amr Erabi Sabagh
CEO, Choco Zen
2000
moderator
No items found.
Talk
Feb 1, 2026
11:40 am
-
12:00 pm
Resetting Your Nervous System
Community
SPEAKERs
Dan Stoker
Polarity Performance Coach - Sound & Light Therapist
43
moderator
No items found.
Talk
Jan 31, 2026
5:15 pm
-
5:45 pm
When the Body Speaks: Understanding the Signals We Ignore - and How to Respond
Community
SPEAKERs
Barbara O'Neill
Accla Health Educator, Author, Naturopath, Nutritionist & International Speaker on Natural Healing
15
moderator
No items found.
Talk
Jan 31, 2026
3:15 pm
-
3:35 pm
The Confidence Paradox: Owning Your Flaws
Community
SPEAKERs
Asmaa Al Kuwari
Leadership Coach, Author & Founder of the “You’re Not Alone” Community
48
moderator
No items found.
Panel Discussion
Jan 31, 2026
2:15 pm
-
2:45 pm
Staying Ahead & Innovating in F&B
Community
SPEAKERs
Gabriela Chamorro
Executive Chef & Co-founder, Girl and the Goose
2000
Dani Chakour
Founder & CEO, Em Sherif
2000
Carole Moawad
Co-Founder & CEO, M’OISHÎ
2000
Chef Meera Alnaqbi
Chef, Heeb cafe / Meera Restaurant / Kuvo foods
2000
moderator
Manar Alkassar
Co-Founder & CEO, Kaso, Helpling & qlub
Talk
Jan 31, 2026
12:15 pm
-
12:30 pm
Unshakable Wealth: How Women Can Build Financial Freedom That Lasts
Community
SPEAKERs
Malu Marsault
Founder, Mama Invests
37
moderator
No items found.
Talk
Jan 31, 2026
12:00 pm
-
12:15 pm
From What If's to So What
Community
SPEAKERs
Souad Al Serkal
Founder & CEO, CommCation
14
moderator
No items found.
Activation
Jan 31, 2026
6:30 pm
-
7:30 pm
Mat Pilates with SquatWolf
Community
SPEAKERs
Yuhann John
Brand Marketing - Events and Partnerships, SQUATWOLF
2000
moderator
No items found.
Workshop
Jan 31, 2026
11:30 am
-
1:30 pm
Nature Prints: Botanical Hammering Workshop
Expression Zone
SPEAKERs
Christine Wilson
Sustainable Design Artist & Founder, PEAHEAD.eco
94
moderator
No items found.
Workshop
Feb 1, 2026
3:30 pm
-
4:30 pm
Hidden Costs That Kill UAE Startups: How to Budget Right, Control Cash Flow, and Hit Break-Even Faster
SEF Academy
SPEAKERs
Mohamed Yasin
Founder & CEO, DEPIX
2000
moderator
No items found.
Panel Discussion
Feb 1, 2026
12:30 pm
-
1:00 pm
How Do You Know You Found Product-Market Fit? The Serial Entrepreneurs Tell Us All
Founders
SPEAKERs
Sundeep Sahni
CEO, Valeo Health
62
Fahmi Al Shawwa
Founder & CEO, Immensa
80
Bunty Monani
Founder & CEO, Zofeur
2000
Anuscha Iqbal
Co-Founder & CEO, Qanooni AI
2000
moderator
Rakhil Fernando
Head & Managing Director, CE Creates
Panel Discussion
Jan 31, 2026
1:30 pm
-
2:00 pm
The Value of a Founder's Lens in VC
Founders
SPEAKERs
Sami Khoreibi
Co-Founder & CEO, Wisewell
54
Allen Lau
Co-founder & Operating Partner, Two Small Fish Ventures
55
Sharif Farha
Partner & Head of Investments, HB Investments
56
Noor Shawwa
Venture Partner, Global Ventures
57
moderator
Ahlem Mahroua
Founder & Growth Systems Expert, nova* ; Growth Advisor, Kutb
Fireside Chat
Jan 31, 2026
2:45 pm
-
3:15 pm
Masculinity in the New Age
Community
SPEAKERs
Ali Ilyas
Clinical Psychologist, Monarch Health Centers
47
moderator
Punam Verma
TV & Radio Journalist, Dubai Eye Radio
Panel Discussion
Jan 31, 2026
4:45 pm
-
5:15 pm
Nourish to Flourish: How Intuitive Eating Fuels Lifelong Wellness
Community
SPEAKERs
Layla Al Naif
Holistic nutritionist
81
Mirna Sabbagh
Entrepreneur & Dietitian. Founder, Puraface, Kokowipes & Co-Founder, Nohm
97
moderator
Nathalie Curabba
Board Certified Clinical Nutritionist, Health-supportive Chef & Sustainability Manager, AUS
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