Adel Helal is a Creative Director, filmmaker, and AI content creator with work spanning 20+ countries worldwide, across films, commercial, advertising, and original content projects. He is the founder of Tap2View, the first AI creative studio in the Middle East, specializing in AI-driven storytelling for brands, films, and digital platforms. Alongside his commercial and filmmaking work, Adel creates theory-based content exploring psychology, sociology, and human behavior, as well as AI-powered short films that bridge cinematic storytelling with emerging technologies.