Heather Hasson rewrote the rules of healthcare apparel, starting from her car and scaling FIGS into a billion-dollar brand and the first U.S. IPO led by two female co-CEOs. In this intimate fireside chat, Heather shares the raw story behind building FIGS, breaking barriers in a male-dominated industry, and creating products that now serve healthcare heroes around the world - including here in the Middle East. Expect bold lessons on grit, innovation, and staying mission-driven at scale.