Omar is the EMEA Regional Publishing Lead for VALORANT at Riot Games, where he drives product and publishing strategy across one of the company’s most complex and diverse regions. Over the past five years at Riot, he has led publishing across MEA for multiple global titles on PC, console, and mobile, including VALORANT, League of Legends, and Wild Rift, with a strong focus on launching and scaling games in emerging markets. For the past two years, he has been responsible for VALORANT’s product publishing across the wider EMEA region.

Before Riot, Omar spent 10 years in advertising across leading agencies such as Leo Burnett, TBWA, and Saatchi & Saatchi, delivering award-winning integrated campaigns across telecom, FMCG, automotive, government, and banking.

Beyond his professional role, Omar has been a lead organizer for multiple Startup Weekend Dubai hackathons, powered by Google for Entrepreneurs, supporting early-stage founders and helping build the regional startup ecosystem