Edward Hamod is the CEO and Founder of Switch Foods, a FoodTech start-up revolutionising the culinary landscape with its innovative plant-based meat alternatives.
With a wealth of experience and a successful track record in leading esteemed food manufacturing and production organizations across the Middle East, Edward identified a pressing need in the region for healthy, nutritious, sustainable, and locally sourced food options. This realisation fuelled his passion for contributing to national food security, promoting source diversity, and creating alternative-meat varieties that cater specifically to Middle Eastern palates. Edward's commitment to sustainability and his unwavering belief in the potential of nutritional plant-based diets are not only driving forces behind Switch Foods, but also reflect his strong conviction that FoodTech plays a pivotal role in the region's aspirations for enhanced food security.

Edward's impressive professional journey showcases his adeptness and self-motivation as a leader in various business sectors. He possesses a deep understanding of financial, organisational, and operational strategies, positioning him as a forward-thinking, adaptable, and enterprising catalyst for change. Edward has consistently demonstrated an innate ability to navigate complex structures and foster the growth of new enterprises.