Agenda

Feb 1

Key Note

Becoming Incomparable: The Impact of Good Design

Impact Zone

Speakers
Muhammad Binghatti

Chairman, Binghatti Group

Moderators
Abdullah Mohammad AlRaesi

Content Creator

Feb 1

Key Note

Scaling Peaks

Creative Zone

Speakers
Mostafa Salameh

World-renowned adventurer, humanitarian and motivational speaker

Moderators

Feb 1

Key Note

Building a Streaming Giant from the Ground Up

Startup Town Zone

Speakers
Maaz Sheikh

Cofounder & CEO, StarzPlay

Moderators

Feb 1

Workshop

Authentic Growth: Thriving Globally While Staying True to Yourself

Sef Academy- Workshop Room 3

Speakers
Camelia Drissi

Founder, Creative Inputs

Moderators

Feb 1

Key Note

From Passion to Global Recognition: Building a Brand That Speaks Beyond Borders

Creative Zone

Speakers
Dia Allam

Multi-disciplinary Artist

Moderators

Feb 1

Key Note

How to build a music ecosystem from scratch

Creative Zone

Speakers
Shelley Frost

Founder and Director, The Fridge Dubai

Moderators
Big Hass

Feb 1

Panel

The Investors Roundtable

Startup Town Zone

Speakers
Khaled Talhouni

Nuwa Capital

Noor Sweid

Partner, Global Ventures

Amal Dokhan

Managing Partner - MENA, 500 Global

Ibrahim Almojel

Founding Partner, Khwarizmi Holding

Moderators
Jamil Shinawi

Founder, Ahoy

Feb 1

Workshop

I Just Graduated, Now What? – An introduction to the real world for new graduates

Sef Academy- Workshop Room 3

Speakers
Aqsa Khalifa

Co- Founder & COO

Moderators

Feb 1

Masterclass

Master the art of story-telling

Sef Academy- Workshop Room 1

Speakers
Hicham El Amrani

Author, Speak Like a VIP

Moderators

Feb 1

Panel

The Customer-centric Approach to Market Leadership

Impact Zone

Speakers
Mohamed Al Hashemi

CEO, Union Coop

Ali Bin Zayed

Senior Vice President of Marketing, Emarat

Ahmad Al Khoshaibi

CEO, Arada

Toufic Kreidieh

CEO, Brands For Less

Moderators
Reem El Houni

CEO & Cofounder, Ti22 Films

Feb 1

Workshop

Mind Matters: Strategies for Sustainable Wellbeing and Peak Performance

Sef Academy- Workshop Room 2

Speakers
Dr. Adel Karrani (Arabic)

Consultant Psychiatrist, ACPN

Moderators

Feb 1

Workshop

Navigating Tax Changes: Risk Management, Value Chain Optimization, and Sector Specific Strategies

Sef Academy- Workshop Room 2

Speakers
Sahil Sharma

Director of Transfer Pricing, Andersen

Simon Zaater

Associate Director, Indirect Tax, Andersen

Moderators

Feb 1

Key Note

Presence: Bringing Your Boldest Self to Your Biggest Challenges

Impact Zone

Speakers
Amy Cuddy

Social Psychologist, Author & Speaker

Moderators

Feb 1

Key Note

Q&A with the Ice Man

Wellness & Sustainability Zone

Speakers
Wim Hof

The Iceman

Moderators

Feb 1

Key Note

Reframing for the New Year

Wellness & Sustainability Zone

Speakers
Mary Rose Swing

Founder, Project Zen Voices

Moderators

Feb 1

Workshop

Social Intelligence in the Age of AI

Sef Academy- Workshop Room 2

Speakers
Niki Skeene

Innovator, futurist, and global inspiration tour curator

Moderators

Feb 1

Key Note

The Future of Crypto

Impact Zone

Speakers
Mohammed Al Hakim

President, Crypto.com

Moderators

Feb 1

Key Note

The Resilience of Ice

Impact Zone

Speakers
Wim Hof

The Iceman

Moderators

Feb 1

Key Note

The Silicon Valley Mindset: Structured Play, Measured Wins

Startup Town Zone

Speakers
Nikki Skene

Innovator, futurist, and global inspiration tour curator

Moderators

Feb 1

Key Note

Youth as Architects of the Future: Leadership, Culture, and Innovation

Impact Zone

Speakers
H.E Omar Saif Ghobash

Assistant Minister for Culture and Public Diplomacy in the UAE and an author

Khalid Al Nuaimi

Director General, Federal Youth Authority

Moderators

Feb 1

Key Note

Cultural Exchange and Diversity

Creative Zone

Speakers
Music Travel Love

Talk + Performance

Moderators

Feb 2

Workshop

7 Radical Tips on How AI Can Accelerate Your Work and Beat Procrastination

Sef Academy- Workshop Room 2

Speakers
Abdul Matheen Yousuf

CEO, Project You, Global Youth Ambassador for Education

Moderators

Feb 2

Key Note

10 Steps 2 Scale

Startup Town Zone

Speakers
Mazen

CEO and Co-founder of House of Pops

Moderators

Feb 2

Masterclass

Failing Forward

Sef Academy- Workshop Room 1

Speakers
Caroline-Lucie Ulbrich

Transformation Management Expert at Club Ventures

Melissa Yacoub

Head of Product, Oboe

Moderators

Feb 2

Panel

Family – Founder Dynamics

Startup Town Zone

Speakers
Nikita Patel

Cofounder, The Bureau

Rhea Patel

Cofounder, The Bureau

Alexandra Dewar

Cofounder, Violet Rae

Elizabeth Dewar

Cofounder, Violet Rae

Moderators

Feb 2

Key Note

From Illness to Inspiration

Wellness & Sustainability Zone

Speakers
Hadil El Khatib

Founder, Broth Lab

Moderators

Feb 2

Key Note

Generation Next: Why Young People Are Natural Social Innovators

Impact Zone

Speakers
Dr. Eric Dawson

CEO, Rivet

Moderators

Feb 2

Masterclass

How to Turn a Skill into a Business

Sef Academy- Workshop Room 1

Speakers
Patrick Abdo

Drummer & Entrepreneur

Moderators

Feb 2

Key Note

Integrating Your Experience for 2025

Wellness & Sustainability Zone

Speakers
Mary Rose Swing

Founder, Project Zen Voices

Moderators

Feb 2

Key Note

One Minute of Fame

Creative Zone

Speakers
Patrick Abdo

Drummer & Entrepreneur

Moderators

Feb 2

Key Note

Cultural Narratives in Animation: Crafting Stories with Local Roots and Global Appeal

Creative Zone

Speakers
Mohammed Saeed Harib

Creator of Freej

Moderators

Feb 2

Key Note

PMF is not enough

Startup Town Zone

Speakers
Majd Alaily

Founder, Ruya Advisory

Moderators

Feb 2

Masterclass

Robotics 101

Sef Academy- Workshop Room 1

Speakers
Mohamed Al Mazrouie

Founder, MAZtech Robotics

Moderators

Feb 2

Workshop

The Book Bunk Blueprint: Building Sustainable Social Impact

Sef Academy- Workshop Room 2

Speakers
Wanjiru Koinange

Cofounder, Book Bunk

Moderators

Feb 2

Workshop

Wisdom from the First Graphic Designer in Sharjah

Sef Academy- Workshop Room 3

Speakers
Hisham Almadhloom

Sharjah Diwani House

Moderators

Feb 2

Workshop

Tradition to invention- the simplified art of DIBS making

Sef Academy- Workshop Room 3

Speakers
Dr. Edriss Ahmed Ali

Inventor

Moderators

Feb 2

Panel

The Exit Story

Startup Town Zone

Speakers
Mahmoud Adhem

Founder, Munchbox

Moderators
Nader Amiri

Cofounder, Homegrown Ventures

Feb 2

Panel

Attracting Investors: How Strategic Public Relations Can Unlock Funding for Your Startup

Startup Town Zone

Speakers
Zeena Zalamea

Yahya Kabbara

Jad Naamani

Director of Marketing at Seez

Moderators
Lara Geadah

Founder, Cameo Comms